Industry News
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Impact of living standards on toy demand – provide insights into toy industry development
Gen Z and Alpha (today’s teenagers and children) are today’s toy lovers and future investors in the toy industry’s quest for sustainability. With the improvement of people’s income and quality of life, consumers’ demand for toys has begun to shift from traditional, m...Read more -
After the L.O.L surprise doll hit the market, MGA is launching a blockbuster line
The introduction MGA Entertainment, the head company of the L.O.L. Surprise dolls that started the craze for out-of-the box toys, has made a big move with its former fashion trendsetter, The Baez Dolls: Miniverse with two new brands and several new products. ...Read more -
Toy Fair Megatrends In 2022: Toys Go Green
Sustainability is becoming more and more important all over the world. The Trend Committee, the international trend committee at the Nuremberg Toy Fair, also focuses on this development concept.To underscore the enormous importance of this concept to the toy industry, the 13 committee members hav...Read more -
Using UKCA & UKNI Mark
Following Brexit, the UK introduced the compliance mark UKCA (used in England, Scottish, and Wales) and UKNI (unique to Northern Ireland), which are scheduled to come into force on Jan. 1st, 2023. UKCA (UK Conformity Assessed) is a new market access mark, which is required to present on products ...Read more -
Cooperation for the first time! Two toy giants bandai X beautiful dream linkage
Toy giant seems to is becoming a trend of cooperation, following the previous lego & hasbro historic linkage, Japan two big toy giant also for jointly: in the Tokyo toy show in a few days ago, ten thousand generation and tome at a joint conference, announced the news of the cooperative resear...Read more -
Attention! New Requirement for Toys Packaging
In toys market, there are different packaging way, such as PP bags, foil bags, blister, paper bags, window box and display box, etc. So what kind of packaging is better? In fact, if plastic bags or plastic films does not meet the standard requirements, there are potential safety hazards, such as ...Read more
