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Industry News

  • 133rd Canton Fair Will Open in Guangzhou on April. 15

    133rd Canton Fair Will Open in Guangzhou on April. 15

    Weijun Toy is specialized in manufacturing plastic toys(flocked)&gifts with competitive price and high quality. We have a large design team and release new designs every month. ODM&OEM are warmly welcomed. There are 2 owned factories located in Dongguan & Sic...
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  • How to customize flocked toys?

    How to customize flocked toys?

    Why do flocking toys need to be customized? With the development of social economy, science and technology are also developing, which leads to the rise of commercial activities on the Internet. In recent years, more and more consumers like to choose online shopping. However, many products can no...
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  • Nancy 20230216 Over 70% of the world’s Toys Are Made in China

    Nancy 20230216 Over 70% of the world’s Toys Are Made in China

    China is the world’s largest producer and exporter of toys. More than 70% of toys on the global market are produced in China. It can be said that the toy industry is an evergreen tree of China’s foreign trade. Weijun Toy is specialized in manufacturing plastic toys(flocked)&gifts ...
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  • What’s the secret of a Chinese toy maker’s dark horse?

    What’s the secret of a Chinese toy maker’s dark horse?

    Recently, a Chinese toy manufacturer named Weijun Toys stood out from the rest of the industry. It not only exhibited its original works in Chengdu Natural History Museum, a new hot spot, but also welcomed an inspection by relevant departments of Sanxingdui. Follow me to...
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  • The Hong Kong Toy Fair will return from January 9-12, 2023 after two consecutive periods of suspension

    The Hong Kong Toy Fair will return from January 9-12, 2023 after two consecutive periods of suspension

    Restart as an industry premiere After two consecutive offline exhibitions in 2021 and 2022, Hong Kong Toy Fair will return to its regular schedule in 2023. It is scheduled to restart in Hong Kong Convention and Exhibition Center from January 9 to 12. It will be the first professional toy fair in...
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  • The toy industry rise “food frenzy” | New force of product

    The toy industry rise “food frenzy” | New force of product

    MGA, a well-known toy company in the United States, recently made frequent efforts in food themed toys. First, its new brand Mini verse launched a food series, which is said to build the company’s next billion dollar brand; Then MGA’s main brand L.O.L. Surprise! Launched the largest c...
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  • Hong Kong Toys Fair Exhibition

    Hong Kong Toys Fair Exhibition

    Exhibition Information Hong Kong Toys Fair Exhibition time: January 9-12, 2023 Exhibition Address: Hong Kong Convention and Exhibition Center, No. 1 Expo Drive, Wanchai District Organizer: Hong Kong Trade Development Council Introduction to the exhibition At present, the largest international toy...
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  • The Toy Industry Is Gradually Recovering

    The Toy Industry Is Gradually Recovering

    Recently, PT Mattel Indonesia (PTMI), a subsidiary of Mattel in Indonesia, celebrated its 30th anniversary of operation and at the same time launched the expansion of its Indonesian factory, which also includes a new die-casting center. The expansion will increase production capacity of Mattel...
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  • Two Classic Toys Inducted into the “Hall of Fame

    Two Classic Toys Inducted into the “Hall of Fame

    The “Toy Hall of Fame” of The Strong Toy Museum in New York, USA selects classic toys with the imprint of the times every year. This year is no exception. After fierce voting and competition, 3 toys stood out from 12 candidate toys.   1. Masters of the Universe (Mattel) Reason for sel...
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  • The business of licensing

    The business of licensing

    What’s the Licensing   To license: To give permission to a third party to use a legally protected intellectual property in conjunction with a product, service or promotion. Intellectual property (IP): Commonly known as the ‘property’ or IP and typically, for licensing purposes, a television...
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  • The 30 Hottest children’s toys for Christmas 2022

    The 30 Hottest children’s toys for Christmas 2022

    Data shows that in 2022, Barbie dolls will top the list of the most popular children’s toys at Christmas, and related toys account for 5 of the top 30 most popular toys. In the last month alone, Barbie Dreamhouse has been searched more than 90,000 times. In addition, Lego is once again one...
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  • Black Friday Toys Sales Up Instead of Down?

    Black Friday Toys Sales Up Instead of Down?

    The annual Black Friday shopping festival in the US kicked off last week, officially kicking off the Christmas and New Year shopping season in the West. While the highest inflation rate in 40 years has put pressure on the retail market, Black Friday as a whole has set a new record. Among them, to...
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