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  • Mademoiselle Hedgehog 3D Figurine Set, Something French

    Mademoiselle Hedgehog 3D Figurine Set, Something French

    Mademoiselle Hedgehog figurine set is a 3D figurine collection newly launched by Weijun Toys, inspired by the French novel The Elegance of the Hedgehog by Muriel Barbery. These cute petite plastic hedgehog figurines are the embodiment of elegance, instinct, charm, and something French.   MADEMOIS...
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  • The Hong Kong Toy Fair will return from January 9-12, 2023 after two consecutive periods of suspension

    The Hong Kong Toy Fair will return from January 9-12, 2023 after two consecutive periods of suspension

    Restart as an industry premiere After two consecutive offline exhibitions in 2021 and 2022, Hong Kong Toy Fair will return to its regular schedule in 2023. It is scheduled to restart in Hong Kong Convention and Exhibition Center from January 9 to 12. It will be the first professional toy fair in...
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  • New Year’s heart-warming gift recommendation | Save your choice difficulties

    New Year’s heart-warming gift recommendation | Save your choice difficulties

    Llama Blind Box Toy  The cute and cute llama has always been a symbol of perfect interpretation of wisdom and personality. The expressions of the 12 llamas are all different and unique. The appearance of each llama will make your heart cute every minute. This llama blind box has cooperate with w...
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  • The toy industry rise “food frenzy” | New force of product

    The toy industry rise “food frenzy” | New force of product

    MGA, a well-known toy company in the United States, recently made frequent efforts in food themed toys. First, its new brand Mini verse launched a food series, which is said to build the company’s next billion dollar brand; Then MGA’s main brand L.O.L. Surprise! Launched the largest c...
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  • Hong Kong Toys Fair Exhibition

    Hong Kong Toys Fair Exhibition

    Exhibition Information Hong Kong Toys Fair Exhibition time: January 9-12, 2023 Exhibition Address: Hong Kong Convention and Exhibition Center, No. 1 Expo Drive, Wanchai District Organizer: Hong Kong Trade Development Council Introduction to the exhibition At present, the largest international toy...
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  • Bento Spirit, Weijun Toys’ Foodie Themed Toy Figurines Debut

    Bento Spirit, Weijun Toys’ Foodie Themed Toy Figurines Debut

    Weijun Toys launches its newest foodie-themed toy figurine series, Bento Spirit! Go small to go big. The way to a foodie’s heart is to make our miniature plastic figurines of bento food irresistible. Behold, foodies, here comes Bento Spirit of Weijun Toys. DESIGN INSPIRATION Bento Spirit is a poc...
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  • 2023 New Year’s Coming – Year of Rabbit

    2023 New Year’s Coming – Year of Rabbit

    “Rabbit” is a beautiful symbol in China. It is one of the Chinese zodiac signs and is also closely associated with human life and people’s good hopes. The rabbit is a clever animal, so since ancient times, rabbits have often played the role of wit in Chinese folk tales. Rabbit i...
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  • Christmas is coming, Weijun launched 2 new products FYI

    Christmas is coming, Weijun launched 2 new products FYI

    Christmas, also known as Christmas, orthodox church called the Nativity Day, is a Christian festival to commemorate the birth of Jesus, scheduled for December 25th. It is an important festival in the Christian liturgical calendar. Some denominations will prepare for it through Advent and Christma...
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  • The Toy Industry Is Gradually Recovering

    The Toy Industry Is Gradually Recovering

    Recently, PT Mattel Indonesia (PTMI), a subsidiary of Mattel in Indonesia, celebrated its 30th anniversary of operation and at the same time launched the expansion of its Indonesian factory, which also includes a new die-casting center. The expansion will increase production capacity of Mattel...
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  • Two Classic Toys Inducted into the “Hall of Fame

    Two Classic Toys Inducted into the “Hall of Fame

    The “Toy Hall of Fame” of The Strong Toy Museum in New York, USA selects classic toys with the imprint of the times every year. This year is no exception. After fierce voting and competition, 3 toys stood out from 12 candidate toys.   1. Masters of the Universe (Mattel) Reason for sel...
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  • The business of licensing

    The business of licensing

    What’s the Licensing   To license: To give permission to a third party to use a legally protected intellectual property in conjunction with a product, service or promotion. Intellectual property (IP): Commonly known as the ‘property’ or IP and typically, for licensing purposes, a television...
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  • The 30 Hottest children’s toys for Christmas 2022

    The 30 Hottest children’s toys for Christmas 2022

    Data shows that in 2022, Barbie dolls will top the list of the most popular children’s toys at Christmas, and related toys account for 5 of the top 30 most popular toys. In the last month alone, Barbie Dreamhouse has been searched more than 90,000 times. In addition, Lego is once again one...
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