500+ international famous brands:
CTE China Toy Fair has always been the only exhibition for many international brands to choose to enter the Chinese market, and this year it gathered 500+ international well-known brands. Among them, Lego, Bandai, Domica, Spin master, Mobi, ZURU, BRIO, Senbel family, Thinkfun, Ruishi, HABA, BLITTLE TIKES and other nearly 100 head brands are exclusive exhibitors.
Super international brand lineup, to help the industry audience exchange and learn foreign counterparts advanced design concepts, broaden international horizons, open innovative ideas and market channels.
More than 70% of exhibitors with trend new products:
Research data show that this exhibition will have 70.2% of exhibitors with new products, a full display of industry trends. Since the beginning of this year, the plush fabric category market heat remains high. At this year’s CTE China Toy Fair, TY, MOOSE, Squishmallows and many other well-known brands will debut with plush new products.
At this year’s CTE China Toy Fair, trends and collectible toys were exhibited independently for the first time. Popular brands such as Bubble Mart, Bandai, Aofey, GoodSmile, Looking for Unicorns, MegaHouse, etc. will be unveiled with their creative pioneers, focusing on the latest design achievements in the field of hand office, leading the new trend of the industry
Exhibitors cross the boundary to come to the same stage four exhibitions:
In recent years, the value of IP has gradually become prominent, and more and more toy brands have combined with popular IP characteristic elements to jointly launch high-quality and interesting toy products, accurately reaching the young circle, contributing to the word-of-mouth communication of the brand, and expanding its visibility and brand influence. According to the survey results, 25% of exhibitors will bring IP authorized products to the exhibition, and 20.4% of exhibitors come with the willingness to cooperate with IP, seeking new opportunities to jointly enhance the added value of products.
In addition, this exhibition will set up a special STEAM certified toy exhibition area, and many well-known brands at home and abroad will make a heavy appearance with new trends.
During the CTE China Toy Fair, CLE China Authorized Exhibition, CKE China Baby and Child Products Exhibition, CPE China Early Childhood Education Exhibition will be held, with an exhibition area of 23W square meters, 2,500 + exhibitors at home and abroad will bring 2200+ legitimate IP, 5000+ brands, 50W+ products to participate in the exhibition, gathering 10W+ professional audience, four exhibitions on the same stage. One-stop look at the trend, select new products, expand channels, find resources, talk about cooperation, share cross-border resources, and lead the innovation trend. See you at Shanghai New International Expo Center on October 17th!
Post time: Sep-20-2023