The word Disney is believed to be familiar to everyone, but how much do you really know about Disney?
If you want to make Disney IP products, you must first obtain the authorization, otherwise, after the channels are opened up and the sales increase, the loss and compensation due to piracy will not be worth the candle. For higher profits, everyone will also want to find purchase channels authorized by Disney. Who are the authorized manufacturers of Disney IP? How much does it cost to obtain a Disney license? How can we get a license from Disney?
Disney authorization is divided into categories
For example, co-branded clothing (an IP image pattern or logo is printed on ordinary clothes), role-dressing clothing (DreamParty obtained this type of authorization to restore the IP image as a whole), toys, household items, furniture, underwear, cups and other categories. The authorized manufacturers of each category are different. As far as I know, there are three guns for underwear, Lianzhong for schoolbags, and ip costumes for our DreamParty. There are a lot of co-branded clothing, Li-Ning, Anta, MINISO and other brands have some co-branded products.
Disney authorization is divided into ip
Maybe many people know Disney because they only know the IP they are familiar with. In fact, after a series of acquisitions, Disney’s brands include Disney, Marvel, Star Wars, Pixar, ESPN, 20th Century Fox, and National Geographic. Popular IPs include Mickey and Minnie, Snow White, Frozen, Marvel Hero Spider-Man, Captain America, Iron Man and more. The IPs of each series are authorized separately. A brand basically does not obtain the authorization of multiple IPs. DreamParty has the authorization of Disney Princess and Marvel Heroes series IPs.
Disney authorization is divided into ip
Maybe many people know Disney because they only know the IP they are familiar with. In fact, after a series of acquisitions, Disney’s brands include Disney, Marvel, Star Wars, Pixar, ESPN, 20th Century Fox, and National Geographic. Popular IPs include Mickey and Minnie, Snow White, Frozen, Marvel Hero Spider-Man, Captain America, Iron Man and more. The IPs of each series are authorized separately. A brand basically does not obtain the authorization of multiple IPs. DreamParty has the authorization of Disney Princess and Marvel Heroes series IPs.
How much does it cost to obtain a Disney license?
Disney will set this price based on the popularity of the IP series and the market capacity of this category. The hotter the IP and the larger the market capacity of the category, the higher the licensing fee. No matter how much the price is, it is impossible for ordinary individual merchants to operate, because the authorized parties are at least at the million level.
How to obtain Disney authorization?
If you just want to sell Disney IP products, then find a Disney licensor to cooperate and let the other party provide you with products and authorization. Disney princess and Marvel hero costumes can directly cooperate with DreamParty.
If you want to do OEM or ODM customization, you can find a manufacturer authorized by Disney for production, and then find a partner with sales authorization, both of which can be the same company or different companies.
Post time: Dec-12-2022
